Reasons to Add a Podcast to Your Content Marketing

How can you set yourself apart from your competition?  Publishing online content is a great start, as long as, you do it consistently.  More importantly, high quality content aimed at your target market will help build trust, credibility and position you as an expert in your field.

Video has widely become the go-to platform to delivering your message, however, for the on-the-go business owner it’s not as easy to consume as an audio podcast.  Listen in as Rick and Bill discuss how easy it really is to add to your marketing strategy.

In this episode you’ll learn seven ways you can benefit from podcasts even without recreating content from your existing videos.

Bottled Business Sense Show

Bill Bernard – WFBLegalConsulting.com
bill@wfblegalconsulting.com
949.698.6222

Rick Moscoso – Captivate365.com
rick@captivate365.com
949.667.1182

The Bottled Business Sense Show provides practical business perspectives that uniquely emphasize both legal and media marketing strategies that protect and insure the longevity of your business.

[Originally aired on April 14, 2015]

Check Out Social Networking Podcasts at Blog Talk Radio with BOTTLED BUSINESS SENSE SHOW on BlogTalkRadio

Are You Social Selling Your Business?

Social Media isn’t just for kids anymore.  It’s a powerful strategy for every small business owner and entrepreneur.  It’s no longer an option.  It’s a way to attract talent and customers, help you sell your products and ideas, and establish your credibility and authority in your market space.  Experts refer to it as Social Selling your business.

If you connect with your target market using social media to promote your product or service, you’re Social Selling.  

Join Rick & Bill and learn 3 simple tips to help you leverage the power of social selling your business.

 

Bill Bernard – WFBLegalConsulting.com
bill@wfblegalconsulting.com
949.698.6222

Rick Moscoso – Captivate365.com
rick@captivate365.com
949.667.1182

The Bottled Business Sense Show provides practical business perspectives that uniquely emphasize both legal and media marketing strategies that protect and insure the longevity of your business.

 

Bottled Business Sense Show

 


In order to hire great content creators, you have to first define what types of content you need and then fashion a contract with the person you will be hiring. Identifying the specific types of content needed may not initially appear to be a legal step. However, at the outset, there are incredibly important things to consider, all of which will enable you to ethically and legally outline your marketing goals, as well as the various aspects of your contractual agreement.

Join us to learn these important tips on the next Bottled Business Sense Show.

Bill Bernard – WFBLegalConsulting.com
bill@wfblegalconsulting.com
949.698.6222

Rick Moscoso – Captivate365.com
rick@captivate365.com
949.667.1182

Steve Smith – GrowthSourceCoaching.com
steve@growthcoursecoaching.com
949.951.9163

 

Check Out Education Podcasts at Blog Talk Radio with BOTTLED BUSINESS SENSE SHOW on BlogTalkRadio

 

Video marketing isn’t just all about you. There are different types of video presentations that can increase your credibility, establish you as an expert in your field and keep you top of mind by simply educating your followers. Diversifying your videos with these simple suggestions can help you convert your viewers into future clients.

Join Rick, Bill and Steve to learn about the different types of videos you can add to your content marketing.

Rick Moscoso – R2VisualStudios.com
rick@r2visualstudios.com
949.667.1182

Steve Smith – GrowthSourceCoaching.com
steve@growthcoursecoaching.com
949.951.9163

Bill Bernard – WFBLegalConsulting.com
bill@wfblegalconsulting.com
949.698.6222

http://bottledbusinesssenseshow.com

Now that you’ve created great copy for your video, completed filming and final edits, what do you do next? There’s more to just uploading your video to your website. Understanding the purpose, objective and how and where to distribute your media will help improve your reach and credibility, awareness and traffic back to your main website.

Join Rick, Bill and Steve to learn where to begin with the end in mind.

Rick Moscoso – R2VisualStudios.com
rick@r2visualstudios.com
949.667.1182

Bill Bernard – WFBLegalConsulting.com
bill@wfblegalconsulting.com
949.698.6222

Steve Smith – GrowthSourceCoaching.com
steve@growthcoursecoaching.com
949.951.9163


Check Out Marketing Podcasts at Blog Talk Radio with BOTTLED BUSINESS SENSE SHOW on BlogTalkRadio

Marketing Automation can provide business owners with a productive way of streamlining their time with outbound marketing process. It can also become a time drain and highly unproductive if you’re plan lacks clear objectives, isn’t focused on the right audience, or you discover you’re delivering the wrong content.

Join Rick and Bill are they reveal common mistakes that could doom your marketing.


Check Out Marketing Podcasts at Blog Talk Radio with BOTTLED BUSINESS SENSE SHOW on BlogTalkRadio

In this show, Bill and Rick explore the importance of content marketingthe unique creative ability to brand your business through informative and educational content. Combined with regular networking efforts utilizing various personal forums, your business can transform itself into a personality all its own, far above the everyday “sales pitch” that many others feel the need to make a core part of their marketing platform. All it takes is your own determination and ingenuity and a dedication to a marketing schedule that fits your calendar.

Sponsor:
Bill Pyott – New York Life

949.215.7078
wfpyott@ft.newyorklife.com

Bill Bernard – WFB Legal Consulting, Inc
http://wfblegalconsulting.com
bill@wfbleagalconsulting.com
949.698.6222 or 949.413.6535

Rick Moscoso – R2 Visual Studios
http://r2visualstudios.com
rick@r2visualstudios.com
949.667.1182