In order to uphold a covenant not to compete, a contract for sale of a business may not circumvent California’s deeply rooted public policy favoring open competition. Otherwise, the non-compete agreement is void. In this show, Bill and Rick discuss the requirement that there be a clear indication that in the sales transaction the parties value or consider goodwill as a component of the sales price, as well as the fact that a covenant not to compete be reasonable in terms of time, activity and territory covered. Likewise, the discussion will distinguish the viability of agreements involving the taking of proprietary material, or “trade secrets,” versus a non-compete agreement.
Bill and Rick explore the connection between business growth and the selection of resources available to assist the business owner in the management of his or her marketing plan. Various forms of outsourcing are examined as well as which types might be best suited for the particular marketing goal the business owner has in mind.
There’s often some confusion about when a business or individual should file a fictitious business name. Doing Business As, better known as “DBA,” can be helpful if utilized under the proper circumstances. In this show, Bill and Rick explore the potential benefits of a DBA, who should file one, and how one is usually filed in order to comply with your local government’s procedures. We even explore how a DBA can be combined with an already established business entity, such as an LLC and S-Corporation.
This show explores the some of the legal entanglements that may present themselves when you use social media as a vehicle to promote your business. Safeguards are often ignored and/or simply forgotten when trying to run and administer your business simultaneously. Join Bill and Rick for a fine-tuned perspective on what you should look for and implement in today’s social media-driven world in order to ensure both the protection and promotion of your business.