In this episode, Rick and Bill discuss the importance of having a personal brand that’s congruent with how your target audience perceives your company, product or service. Discover a simple process that will help you improve your brand recognition with your customers.
Bill and Rick discuss the basic framework of an estate plan for family and business asset preservation and how you can pass on your net worth to loved ones without the costly expense of probate. Also discussed are other advantages of securing a complete trust package, such as complete privacy from prying eyes, as well as the specific documents of which it is comprised.
In this episode, Rick and Bill discuss various media marketing platform that businesses can use for email and video marketing.
Bill and Rick discuss important information that will address your ability to keep your business entity “up and running” smoothly. It will essentially cover the “red flags” that you need to be aware of in terms of what you must do and not do, in order to avoid having your entity labeled as a mere “shell”, thus allowing creditors and potential litigants to reach your personal assets in spite of your entity’s existence.
You’re ready to start marketing your product or service online, however, you’re challenged with knowing what to say and how to say it. In this episode you’ll learn how to organize your delivery with a structure that describes:
1) The “Why” you do what you do so it draws in the interest of the viewer.
2) The “How” you do it (your value proposition) that makes you different from your competition.
3) The “What” you do and how your customer will benefit exclusively from your company.